How to make money on the internet: 10 years of experience in 10 minutes or less

The search for the term " how to make money on the internet " has increased a lot in recent days.

It is not for nothing, since we are living in a very unusual moment where many businesses and professionals are adapting to work in the digital environment to continue generating revenue.

A digital product, in general, is intended to generate income, but it also has other functions, such as creating or reinforcing your authority on a subject, or attracting leads to your business.

The fact that a product is digital, not physical, has many advantages:

• Low production cost.
• Easy and quick distribution.
• Easy and quick sale.
• Scalability (there are no limits to the number of products you can sell).

A digital product can be very profitable, but it requires a lot of work and a lot of study as well.

It is no use trying to simply sell the product you want, you need to solve a real problem for your audience.

Having made that clear, let's go to the steps to find your product idea.

The two basic types of options for making money on the internet

There are two fundamental types of digital products:

• Of information
• Of practical use

The first will be related to knowledge, in formats such as:

• eBooks
• Audiobooks
• Spreadsheets
• Online courses
• Webinars, Congresses and Masterclasses
• Subscriptions
• Coaching (group or individual)
• Consulting
• Mentoring (group or individual)
• Provision of services remotely
• Sale of affiliated products.

The second will be around software and applications.

Here at Aimagnus we work with both types of digital products.

Both with the sale of online courses such as the Millionaire Writer and Learn Blogging, as well as with Mentor Evolution and Mastermind Heroes.

The second option requires more technical knowledge, and is generally more suitable for those who already have experience in this area.

We have a 100% dedicated development team for the Apollo project, our EAD platform, which hosts our courses and 300 other online choices, as well as Athena, the premium WordPress template.

Both types follow the same principles, but the first is an open market for everyone, just that you have knowledge in a niche or subject that you can pass on to people.

Or that you are willing to do a lot of research on reliable sources and learn about the subject you want to work on.

The most common type of content in this area is “How to”, that is, how to do something: lose weight, make money, find a new relationship and so on.

In addition to choosing the type of digital product, it is important to think about product diversification.

The importance of diversifying your sources of income to have a healthy business

Knowing how to make money on the internet is not a sign that you have a sustainable digital business in the long run.

You can choose one or more product formats to start generating income, but my recommendation is that you don't focus on just one, but create a product mat.

What is a treadmill for digital products?

Your product and service offering should be based on your customer's journey.

If he is in the early stages, even though he already knows his work, he will have less financial availability and also less need for more elaborate products.

The moment that client advances in his journey and in his relationship with you, he will have different needs, as well as a predisposition to invest more.

A good structure to follow:

• Input products (below $100)
• Launch products (between $100 and $1000)
• Exclusive products and services (over $1000)

The entry product, as its name already demonstrates, is the initial step of the treadmill.

Its free content aims to take your audience to that first product.

The objective of this phase is to gain volume so that more people can get to the next level of the pyramid, where the amount invested per client is much higher.

Launch products, on the other hand, have a slightly higher value and therefore are sold sporadically, usually through launches.

As they are higher value courses and services, it makes more sense to open and close classes, working better on the triggers of anticipation and scarcity.

The objective of this phase is for you to offer an experience so complete and incredible that some people will love to know the next step of the treadmill, where few gain access for the exclusivity of what is offered.

The values ​​are higher because more than information, you sell access, personalization and exclusivity.

It is in this area that you will find consultancies, mentoring, mastermind groups, immersions and any other model that actively works close to the customer with personalized delivery .

The objective of this area is to deliver the maximum you have to offer, both in knowledge, in personalization, and in support tools.

Through diversification you are less vulnerable to changes in the market and continue to sell to those who are already your customers.

How to make money on the internet: evolve 10 years with 5 simple steps

For those who are still figuring out how to make money on the internet the scenario can seem daunting.

You will find conflicting and unnecessarily complex and confusing information.

But if you just follow these steps, I guarantee you will be ahead of 80% of your competitors.

These 5 steps summarize my 10 years of experience in the digital market so you don't have to spend a fortune on unnecessary marketing tools, and courses that will not provide answers.

1. Find your space in the online market

Instead of having an idea and desperately looking for someone if you are interested in it (often without success), do some research and find out what people need.

If your prospect doesn't know they have a problem, we say their level of awareness is low.

It does not mean that you will not be able to sell something to him, just that you will have a much longer and laborious process.

First, you need to show that the problem exists, convince him that he suffers from it, and urge him to seek to resolve it.

You also need to ensure that this is a problem that your customer intends to solve, if it bothers you to the point where he spends money and time behind the solution.

Because if the pain is not big enough, it will do nothing about it.

Also always make it very clear who your products and services are not for.

A very common mistake among entrepreneurs is that they are so passionate about the product itself that they believe that it can serve everyone.

Whoever tries to be everything to everyone, ends up being nothing to anyone.

More important than choosing your target audience by age and gender, you need to find out:

• What is your biggest pain and how do you help solve it
• What is your greatest desire and how does he see himself after realizing it.

2. Build your product based on a SINGLE idea

If you have already discovered your persona's greatest desire and pain , you also have the answer to what he wants to learn. Or rather, what transformation he wants and needs.

Nobody buys a digital or physical product for the obvious benefit.

You do not want to learn how to make money on the internet, but to have a job with greater freedom and flexibility, monetize your passion and take care of yourself and your family financially.

The only question you need to ask in order to have a best-selling product is: what transformation will my customer undergo after purchase?

Based on this unique transformation, you will create your or your products, be it an eBook, course or mentoring for a single type of audience.

What do you need:

• A powerful transformation combined with quality content.
• A distance learning platform to provide the best learning experience

3. Get your message out to attract potential customers

Today's most valuable currency is attention.

Anyone who can find a way to attract more and more people has the formula for success in their hands.

But the main point of this question is: if you just focus on selling and don't like what you do and aren't really concerned with your audience, people will notice.

And they won't trust you!

If you seem to lie or just demonstrate pushing a product, worrying about the commission, they will feel it and their confidence in you will fall.

However, if you can gradually gain the trust of your readers, through quality content and tips that help them solve problems, they will put you at a higher level in your "confidence meter".

The more your readers trust you, the more opportunities to sell a product / service you will have, because they know that you are not pushing something, but offering a way to solve a problem, an affliction or a lack of knowledge.

What do you need:

• At least one organic attraction channel (Instagram, Blog, Youtube, etc.).
• List of customers in email, Whatsapp or Telegram.
• A good reason for people to subscribe to your list (ebook, free course, lives in challenge format).
• Capture page.
• Thank you page.

If you want to build your audience more quickly, consider investing in content distribution through paid traffic.

4. Prepare the land to sell

When you start selling on the internet you will encounter one of the biggest barriers: resistance to selling.

People have gotten used to getting free content on the internet. And many are truly offended if they have to pay to get something.

If the sales strategy is executed in the wrong way then even worse.

Therefore, you already have to assume that people are not prepared to buy while consuming content over the internet.

However, this does not mean that you cannot “prepare the ground” for the sale to take place in the best possible way. This is called the “invisible sale”.

To be characterized as an invisible sale, your recommendation regarding a particular product or service must sound exactly what it is: a recommendation.

As an example of a successful invisible sale, I have the case of Athena, our premium theme for websites and blogs.

I wrote the article “What Steve Jobs, Apple and my grandmother taught me about design, focus and simplicity”, telling my story and how design and the ideal layout made a difference to start making money from my blog.

What do you need:

• Sales Page
• Sequence of emails.
• Payment platform.
• Issuer of invoices.
• Generate a lot of quality content and often.

5. Collect testimonials

Having the testimonial, preferably on video, of a customer talking about your product conveys enormous credibility, as well as authority and authenticity.

But when a customer talks about the specific results that the product brought, as well as the transformation caused in his life, the testimony is genuine, complete and totally transparent.

This connects the people who watch these testimonials. They identify with the journey taken by the student until he reaches the point where he wants to be and the course will be the necessary bridge for him to achieve success.

Therefore, whenever possible, try to collect testimonials from readers, students and partners who have already purchased the products you are selling.

What do you need:

• Offer quality support to your customers.
• Satisfaction surveys.
• System to encourage testimonials.

Other important tools to make money on the internet can be found in this article here. But I'll give you a spoiler: many of them are free.

And now? Are you ready to start occupying your space and build your internet business?